by Lisa Sipe | Apr 1, 2020 | Branding, Graphic Design
Inspired by camping adventures in the Pacific Northwest we designed this collection of stamps in collaboration with Paper Sushi, a rubber stamp and stationery studio run by Jennifer Montgomery. Called the “On the Road Collection by Binary Star Systems,” it...
by Lisa Sipe | Aug 15, 2019 | Branding
Refresh Vs. Rebrand Think update vs. complete redesign. A refresh is a makeover, a new haircut to transform how a person is perceived, a new sub font, a new you. A brand refresh maintains a visual connection to the old brand identity, but brings it up-to-date with the...
by Lisa Sipe | Jul 31, 2019 | Business Tips, Email Marketing
Setup Your Welcome Email + New Subscriber FunnelWe’ve all subscribed to an email list and received a message like this:Or worse, we didn’t receive anything and we were really interested in that product or business. Do you know what the absolute worst is? Signing up...
by Lisa Sipe | Apr 17, 2018 | Uncategorized
TECH cocktail asked start-ups to share their favorite Thanksgiving recipes. Binary Star Systems, the creators of FoodFu, was happy to share one of their favorite salad recipes. Click here for the full list of 30 Favorite Thanksgiving Recipes from Startups. Kale &...
by Lisa Sipe | Dec 29, 2014 | Business Tips
Sometimes you need a little help from your apps. It’s that time of year when the holidays make life a little crazy. I get excited about all the activities I have planned and sometimes that makes it hard for me to focus on work. Don’t get me wrong, I...
